PCT Rate Card
Frequency Discounts*
| Size | 1x | 6x | 12x | 18x | 24x |
|---|---|---|---|---|---|
| Spread | $11,835 | $10,174 | $9,050 | $8,832 | $8,233 |
| Full Page | $6,207 | $5,347 | $4,764 | $4,609 | $4,318 |
| 2/3 Page | $4,085 | $3,516 | $3,225 | $3,034 | $2,843 |
| 1/2 Island | $3,555 | $3,183 | $2,875 | $2,700 | $2,546 |
| 1/2 Standard | $3,161 | $2,652 | $2,430 | $2,281 | $2,132 |
| 1/3 Page | $2,154 | $1,804 | $1,697 | $1,586 | $1,485 |
| 1/4 Page | $1,586 | $1,369 | $1,258 | $1,172 | $1,114 |
| 1/6 Page | $1,061 | $913 | $833 | $775 | $711 |
| Covers | 6x | 12x | 18x | 24x |
|---|---|---|---|---|
| 2nd Cover | $7,718 | $7,204 | $6,684 | $6,489 |
| 3rd Cover | $7,204 | $6,943 | $6,684 | $6,291 |
| 4th Cover | $8,742 | $8,233 | $7,718 | $7,199 |
| Belly Band | ... | ... | ... | $10,927 |
| Belly Tip | ... | ... | ... | $11,700 |
| Covergate | ... | ... | ... | $12,360 |
| French Door | ... | ... | ... | $16,480 |
| Color Charges | Single Page | Spread |
|---|---|---|
| Standard | $550 | $900 |
| Matched Color, Extra | $650 | $1,000 |
| Matched, Metallic Color | $675 | $1,075 |
| Four-Color Process, Extra | $1,100 | $1,700 |
*Frequency discounts are earned within 12 consecutive months, and are earned by advertising in any combination of Pest Control Technology, Quality Assurance & Food Safety, Lawn & Landscape, Golf Course Industry, GIE Media’s Snow Magazine, Recycling Today, Greenhouse Management, Nursery Management, Garden Center, or any other publications in GIE Media's portfolio.
Mechanical Requirements: Saddle stitched, three columns to a page. Paper stock: Machine coated, 38-lb. body with 100-lb. cover. Colors available: matched, 4-color process (AAAA-MPA). Trim size 7 7/8" x 10 1/2".
Digital Files and Specifications for Print: High-resolution press-ready PDFs are the preferred medium for advertiser-supplied, printed ad materials. Ads can be submitted via FTP upload.
Special Regional and Demographic Advertising Rates: Contact the publisher or your advertising representative regarding regional rates and mechanical requirements.
Ad Sizes (Non-Bleed)
| Specifications | Width | Depth |
|---|---|---|
| Full Page (non-bleed) | 7" | 10" |
| 2/3 Page | 4 1/2" | 10" |
| 1/2 Page Island | 4 1/2" | 7 1/2" |
| 1/2 Page Horizontal | 7" | 4 7/8" |
| 1/2 Page Vertical | 3 3/8" | 10" |
| 1/3 Page Square | 4 1/2" | 4 7/8" |
| 1/3 Page Vertical | 2 3/16" | 10" |
| 1/4 Page Square | 3 3/8" | 4 7/8" |
| 1/4 Page Horizontal | 7" | 2 3/8" |
| 1/6 Page Vertical | 2 3/16" | 4 7/8" |
| 1/6 Page Horizontal | 4 1/2" | 2 3/8" |
2018 Interactive
| Web Advertising | Pixels | Month | Units Available | View Ad Unit |
|---|---|---|---|---|
| Leaderboard | 728x90 | $1,965 | 5 |  |
| Prime-Plus Square | 300x250 | $1,215 | 20 | |
| Prime Tower | 300x600 | $1,390 | 6 | |
| Bottom Leaderboard | 728x90 | $580 | 20 | |
| Lightbox | 500x500 | $7,510 | Exclusive | |
| In-Line Medium Rectangle | 300x250 | $1,735/mo | 1 unit per category | |
| E-Newsletters | Pixels | 1x | 12x | 24x | 52x | View Ad Unit |
|---|---|---|---|---|---|---|
| Prime-Plus Top | 300x250 | $2,230 | $1,930 | $1,730 | $1,525 | |
| Prime-Plus Middle | 300x250 | $2,035 | $1,745 | $1,555 | $1,335 | |
| Prime-Plus Bottom | 300x250 | $1,705 | $1,580 | $1,400 | $1,200 | |
| Bottom Leaderboard | 728x90 | $1,580 | $1,400 | $1,215 | $1,130 | |
| Custom E-Blast | ... | $4,620 | ||||
| Sponsored Feature | 360x180 | $1,995 | |
|||
| Banner | 468x60 | $1,270 | $1,185 | $1,130 | $985 | |
| Webinars | |
|---|---|
| Interactive webinars, sponsored by suppliers, provide information about products and services. | $8,000 |
| Digital Edition | ||||||
|---|---|---|---|---|---|---|
| Display Ad | Print +8% Premium | |||||
| Digital Edition Preview | $2,035 |